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Florida real estate investors

Here's how real estate investors in Florida are saving money on their health insurance this year

Nationwide PPO coverage remains available in Florida. Let's look at how property investors and managers are choosing plans when premiums have increased and county prices differ considerably.

Sam Jaber, licensed health insurance broker

Hi, I'm Sam Jaber. I'm a Tampa-based health insurance broker helping Florida landlords, real estate investors and property managers find their own plans. I work entirely by phone and hold licenses in 36 states.

Florida property owners are dealing with two moving targets this year. Income changes with monthly rent collections, occasional closings and deductions that can make profitable holdings show modest taxable earnings. Meanwhile, health premiums have risen, but not equally across Florida counties. Understanding both sides is how investors can make a sensible coverage decision.

You can still get a nationwide PPO in Florida

Here's something worth knowing first: I can still arrange a nationwide PPO in Florida. For investors in good health, it frequently costs considerably less than the PPO available through the marketplace.

Only one insurer offers the marketplace PPO statewide, and its price difference from competing networks depends heavily on location. In Lee County, its premium is 122% above the lowest-priced silver plan using another network. Collier County shows 101%, while Sarasota shows 78%. Looking across Florida's 67 counties, the difference stretches from 31% to 191%.

You can instead consider a private nationwide PPO that requires medical underwriting. Your health determines its pricing rather than the marketplace rates in your home county, and its network remains available when you travel to manage properties.

Start with how your income looks on paper

HealthCare.gov calculates your premium tax credit using household modified adjusted gross income for the coverage year. Investors can see that figure change substantially. Rental earnings and expenses are generally reported on Schedule E, where maintenance, management fees, interest and depreciation reduce net income. A property sale may add a substantial gain, and employment wages or a spouse's earnings count too.

That income estimate is particularly important in Florida this year. The insurance regulator approved an enrollment-weighted average increase of 34.1% for individual coverage before subsidies. Qualifying households have much of that increase offset by premium credits. Those without assistance face the entire higher cost.

Start with whichever situation describes your year.

Scenario 1 of 3

A sale year, healthy, well over the line

A substantial profit from closing a property sale might take your household beyond premium credit eligibility. That leaves you facing Florida's increased unsubsidized rates. If everyone needing coverage is healthy, compare those prices against a medically underwritten nationwide PPO.

The application includes questions about your medical history. Based on those answers, the insurer may accept you, reject you or offer coverage excluding one condition. Applicants with favorable health histories can pay less than full marketplace premiums. Because coverage benefits aren't identical, we'll review the differences before you decide.

Scenario 2 of 3

A holding year on rents alone

Without a sale, rental earnings alone might leave you eligible for premium credits. In that situation, marketplace insurance generally costs less because those credits are available exclusively through HealthCare.gov.

Keep two Florida considerations in mind. HMOs account for 316 of the marketplace's 410 plans, making doctor-network verification essential. Also, if a property sells during the coverage year, revise your income projection. An unreported gain could leave you repaying some of the advance credit when taxes are due.

Scenario 3 of 3

Heavy expenses made your income tiny on paper

Major renovations, property acquisitions and depreciation can reduce an investor's taxable earnings dramatically. That creates a particular problem in Florida, which hasn't expanded Medicaid. Marketplace premium credits generally require income reaching at least 100% of the federal poverty level. Below that threshold, a household might be ineligible for both programs.

Your tax professional handles how income appears on the return. I help you understand how that reported amount affects health insurance eligibility before choosing a plan.

Why county matters for a Florida investor

Owning rentals across county lines doesn't mean you shop insurance in every county. Your residential county controls your coverage choices and premiums. In Florida, that location also determines how much extra the marketplace PPO costs compared with competing plans. Combine those differences with higher full premiums and no Medicaid expansion, and two questions become central for investors: what will your household actually earn this year, and what does your medical history allow?

Where the Florida figures come from

  • Florida's individual marketplace runs on HealthCare.gov; Florida is one of the states in the federal 2026 QHP Landscape file Source
  • For 2026 a marketplace PPO is sold in all 67 Florida counties, and only one insurer offers it Source
  • Of the 410 marketplace medical plans in Florida's 2026 landscape file, 14 are PPOs and 316 are HMOs Source
  • Matched within each county (silver plans, age 40, before any subsidy), the lowest-priced marketplace PPO costs 122% more than the lowest-priced plan of any other network type in Lee, 101% more in Collier and 78% more in Sarasota; across all 67 counties the gap runs from 31% to 191% Source
  • Florida's insurance regulator put the average approved 2026 increase for individual plans at 34.1%, weighted by enrollment and before any subsidy Source
  • Florida has not adopted the Medicaid expansion Source
  • The marketplace premium tax credit generally starts at 100% of the federal poverty level Source
  • Rental income and expenses are generally reported on Schedule E Source

Questions real estate investors ask me

Straight answers, no sales pitch.

Do capital gains from a Florida property sale affect my subsidy?

Yes. Property-sale profits increase the modified adjusted gross income HealthCare.gov uses for that year, which may push your household beyond premium credit eligibility.

Can I deduct health insurance premiums against rental income?

Ask your tax preparer to evaluate that. The self-employed health insurance deduction generally depends on business profits, whereas rental earnings usually appear on Schedule E. Eligibility depends on your particular income arrangement.

Is the marketplace PPO the same price everywhere in Florida?

No. Its premium difference compared with the lowest-priced competing network varies substantially between counties. Healthy investors can also consider a privately priced nationwide PPO based on medical underwriting.

What if my income on paper is very low this year?

Work this out before signing up. Because Florida hasn't expanded Medicaid and marketplace credits generally begin at the poverty threshold, unusually low earnings can leave you without either form of assistance.

Tell me about your portfolio and your year

I'll need your county of residence, previous tax return, anticipated property sales and everyone requiring insurance. Then I'll compare local prices and explain the best fit, including whether keeping your existing coverage makes sense.

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